Purposes	Retention
Store and/or access information on a device	400 day(s)
Use limited data to select advertising	400 day(s)
Create profiles for personalised advertising	400 day(s)
Use profiles to select personalised advertising	400 day(s)
Measure advertising performance	400 day(s)
Measure content performance	400 day(s)
Understand audiences through statistics or combinations of data from different sources	400 day(s)
Develop and improve services	400 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	400 day(s)
Deliver and present advertising and content	400 day(s)

Features
Match and combine data from other data sources
Link different devices
Identify devices based on information transmitted automatically

Data categories
IP addresses
Probabilistic identifiers
Browsing and interaction data
Non-precise location data
Users’ profiles

Purposes	Retention
Measure advertising performance	60 day(s)
Understand audiences through statistics or combinations of data from different sources	60 day(s)

Features
Match and combine data from other data sources

Data categories
IP addresses

Purposes	Retention
Store and/or access information on a device	60 day(s)
Use limited data to select advertising	60 day(s)
Create profiles for personalised advertising	60 day(s)
Use profiles to select personalised advertising	60 day(s)
Measure advertising performance	60 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	60 day(s)
Deliver and present advertising and content	60 day(s)
Save and communicate privacy choices	60 day(s)

Features
Identify devices based on information transmitted automatically

Data categories
IP addresses
Device characteristics
Device identifiers
Probabilistic identifiers
Browsing and interaction data
Non-precise location data
Privacy choices

Purposes	Retention
Store and/or access information on a device	-
Use limited data to select advertising	90 day(s)
Use profiles to select personalised advertising	90 day(s)
Measure advertising performance	400 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	400 day(s)
Deliver and present advertising and content	400 day(s)
Save and communicate privacy choices	90 day(s)

Data categories
IP addresses
Device identifiers
Probabilistic identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Privacy choices

Purposes	Retention
Use limited data to select advertising	30 day(s)

Special purposes	Retention
Deliver and present advertising and content	30 day(s)
Save and communicate privacy choices	30 day(s)

Data categories
IP addresses
Device characteristics

Purposes	Retention
Store and/or access information on a device	90 day(s)
Use limited data to select advertising	90 day(s)
Create profiles for personalised advertising	90 day(s)
Use profiles to select personalised advertising	90 day(s)
Measure advertising performance	90 day(s)
Understand audiences through statistics or combinations of data from different sources	90 day(s)
Develop and improve services	90 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	90 day(s)
Deliver and present advertising and content	90 day(s)
Save and communicate privacy choices	90 day(s)

Features
Match and combine data from other data sources
Link different devices
Identify devices based on information transmitted automatically

Special features
Use precise geolocation data

Data categories
IP addresses
Device characteristics
Device identifiers
Probabilistic identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Store and/or access information on a device	180 day(s)
Use limited data to select advertising	180 day(s)
Create profiles for personalised advertising	180 day(s)
Use profiles to select personalised advertising	180 day(s)
Measure advertising performance	180 day(s)
Measure content performance	180 day(s)
Develop and improve services	180 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	180 day(s)
Deliver and present advertising and content	180 day(s)
Save and communicate privacy choices	180 day(s)

Features
Link different devices

Data categories
IP addresses
Device characteristics
Device identifiers
Authentication-derived identifiers
Browsing and interaction data
Non-precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Store and/or access information on a device	180 day(s)
Use limited data to select advertising	180 day(s)
Create profiles for personalised advertising	90 day(s)
Use profiles to select personalised advertising	90 day(s)
Measure advertising performance	180 day(s)
Understand audiences through statistics or combinations of data from different sources	90 day(s)
Develop and improve services	180 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	180 day(s)
Deliver and present advertising and content	180 day(s)
Save and communicate privacy choices	180 day(s)

Features
Link different devices
Identify devices based on information transmitted automatically

Special features
Use precise geolocation data

Data categories
IP addresses
Device characteristics
Device identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Store and/or access information on a device	-
Use limited data to select advertising	365 day(s)
Create profiles for personalised advertising	365 day(s)
Use profiles to select personalised advertising	365 day(s)
Measure advertising performance	730 day(s)
Understand audiences through statistics or combinations of data from different sources	730 day(s)
Develop and improve services	730 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	730 day(s)
Deliver and present advertising and content	365 day(s)

Features
Match and combine data from other data sources
Link different devices
Identify devices based on information transmitted automatically

Data categories
IP addresses
Device characteristics
Device identifiers
Authentication-derived identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Measure advertising performance	0 day(s)
Measure content performance	0 day(s)
Develop and improve services	0 day(s)

Features
Match and combine data from other data sources

Data categories
Device characteristics
Browsing and interaction data

energy drinks

Food

Some Popular Energy Drinks May Accidentally Contain Vodka, According to Recall

Nope, not a “Freakier Friday” marketing stunt.

By Christa Sgobba, C.P.T.

July 31, 2025

Health

B12 Supplements and IVs Promise an Energy Boost. Here’s What the Science Says

They might not deliver the quick hit you’re hoping for.

By Erica Sloan

July 21, 2025

Nutrition

Starbucks Now Has Its Own Fruity Energy Drink—And It Contains Half Your RDA of Caffeine

I bravely tried one (for science!)—and asked an expert if consuming these regularly is a good idea.

By Caroline Tien

June 28, 2024

Health

A Man Turned Yellow From Too Many Energy Drinks

His five-energy-drink-a-day habit led to liver damage.

By Amy Marturana Winderl, C.P.T.

November 3, 2016

Health

This Is What’s Really In Energy Drinks

Caffeine, sugar, and... carnitine? Here's what those mysterious ingredients are—and if they're even safe.

By Amy Marturana Winderl, C.P.T.

May 26, 2016

the beverage report

Sports Drinks: Not All They're Cracked Up to Be?

Experts rally against athlete endorsements.

By Ravelle Worthington

September 23, 2014

Health

Study Drop: How Energy Drinks May Affect Your Heart

New evidence shows that the monster caffeinators aren't such good choices when it comes to boosting your energy.

By Anna Maltby

December 2, 2013

Food

The buzz on energy beverages

When it comes to these heart-pumping sips, experts say think before you drink.

By Anna Roufos

June 20, 2009

We Care About Your Privacy

We and our partners process data for the following purposes

energy drinks

Some Popular Energy Drinks May Accidentally Contain Vodka, According to Recall

B12 Supplements and IVs Promise an Energy Boost. Here’s What the Science Says

Starbucks Now Has Its Own Fruity Energy Drink—And It Contains Half Your RDA of Caffeine

A Man Turned Yellow From Too Many Energy Drinks

This Is What’s Really In Energy Drinks

Sports Drinks: Not All They're Cracked Up to Be?

Study Drop: How Energy Drinks May Affect Your Heart

The buzz on energy beverages