Purposes	Retention
Store and/or access information on a device	400 day(s)
Use limited data to select advertising	400 day(s)
Create profiles for personalised advertising	400 day(s)
Use profiles to select personalised advertising	400 day(s)
Measure advertising performance	400 day(s)
Measure content performance	400 day(s)
Understand audiences through statistics or combinations of data from different sources	400 day(s)
Develop and improve services	400 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	400 day(s)
Deliver and present advertising and content	400 day(s)

Features
Match and combine data from other data sources
Link different devices
Identify devices based on information transmitted automatically

Data categories
IP addresses
Probabilistic identifiers
Browsing and interaction data
Non-precise location data
Users’ profiles

Purposes	Retention
Measure advertising performance	60 day(s)
Understand audiences through statistics or combinations of data from different sources	60 day(s)

Features
Match and combine data from other data sources

Data categories
IP addresses

Purposes	Retention
Store and/or access information on a device	60 day(s)
Use limited data to select advertising	60 day(s)
Create profiles for personalised advertising	60 day(s)
Use profiles to select personalised advertising	60 day(s)
Measure advertising performance	60 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	60 day(s)
Deliver and present advertising and content	60 day(s)
Save and communicate privacy choices	60 day(s)

Features
Identify devices based on information transmitted automatically

Data categories
IP addresses
Device characteristics
Device identifiers
Probabilistic identifiers
Browsing and interaction data
Non-precise location data
Privacy choices

Purposes	Retention
Store and/or access information on a device	-
Use limited data to select advertising	90 day(s)
Use profiles to select personalised advertising	90 day(s)
Measure advertising performance	400 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	400 day(s)
Deliver and present advertising and content	400 day(s)
Save and communicate privacy choices	90 day(s)

Data categories
IP addresses
Device identifiers
Probabilistic identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Privacy choices

Purposes	Retention
Use limited data to select advertising	30 day(s)

Special purposes	Retention
Deliver and present advertising and content	30 day(s)
Save and communicate privacy choices	30 day(s)

Data categories
IP addresses
Device characteristics

Purposes	Retention
Store and/or access information on a device	90 day(s)
Use limited data to select advertising	90 day(s)
Create profiles for personalised advertising	90 day(s)
Use profiles to select personalised advertising	90 day(s)
Measure advertising performance	90 day(s)
Understand audiences through statistics or combinations of data from different sources	90 day(s)
Develop and improve services	90 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	90 day(s)
Deliver and present advertising and content	90 day(s)
Save and communicate privacy choices	90 day(s)

Features
Match and combine data from other data sources
Link different devices
Identify devices based on information transmitted automatically

Special features
Use precise geolocation data

Data categories
IP addresses
Device characteristics
Device identifiers
Probabilistic identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Store and/or access information on a device	180 day(s)
Use limited data to select advertising	180 day(s)
Create profiles for personalised advertising	180 day(s)
Use profiles to select personalised advertising	180 day(s)
Measure advertising performance	180 day(s)
Measure content performance	180 day(s)
Develop and improve services	180 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	180 day(s)
Deliver and present advertising and content	180 day(s)
Save and communicate privacy choices	180 day(s)

Features
Link different devices

Data categories
IP addresses
Device characteristics
Device identifiers
Authentication-derived identifiers
Browsing and interaction data
Non-precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Store and/or access information on a device	180 day(s)
Use limited data to select advertising	180 day(s)
Create profiles for personalised advertising	90 day(s)
Use profiles to select personalised advertising	90 day(s)
Measure advertising performance	180 day(s)
Understand audiences through statistics or combinations of data from different sources	90 day(s)
Develop and improve services	180 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	180 day(s)
Deliver and present advertising and content	180 day(s)
Save and communicate privacy choices	180 day(s)

Features
Link different devices
Identify devices based on information transmitted automatically

Special features
Use precise geolocation data

Data categories
IP addresses
Device characteristics
Device identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Store and/or access information on a device	-
Use limited data to select advertising	365 day(s)
Create profiles for personalised advertising	365 day(s)
Use profiles to select personalised advertising	365 day(s)
Measure advertising performance	730 day(s)
Understand audiences through statistics or combinations of data from different sources	730 day(s)
Develop and improve services	730 day(s)

Special purposes	Retention
Ensure security, prevent and detect fraud, and fix errors	730 day(s)
Deliver and present advertising and content	365 day(s)

Features
Match and combine data from other data sources
Link different devices
Identify devices based on information transmitted automatically

Data categories
IP addresses
Device characteristics
Device identifiers
Authentication-derived identifiers
Browsing and interaction data
User-provided data
Non-precise location data
Users’ profiles
Privacy choices

Purposes	Retention
Measure advertising performance	0 day(s)
Measure content performance	0 day(s)
Develop and improve services	0 day(s)

Features
Match and combine data from other data sources

Data categories
Device characteristics
Browsing and interaction data

Launches August 11 at 9:00 a.m. EST

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Tick, tock… The countdown to the 2025 Sneaker Awards is on!

Food

Is the Dark ‘Vein’ in Shrimp Actually Poop? If So, Is It Unsafe to Eat—or Just Gross?

Before you swear off shellfish, read on to find out what experts have to say.

By Ashia Aubourg and Caroline Tien

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Does Freezing Meat ‘Reset’ the Expiration Date?

Food safety experts explain how much time you’ve really got.

By Caroline Tien

Recipes

5 High-Protein Egg Bite Recipes for When You’re Too Late to Stop at Starbucks

Portable and super satisfying, these on-the-go breakfasts are perfect for busy mornings.

5 slides

By Caroline Tien

Recipes

Blueberry Vanilla Egg Bites

Proving that sweet can be just as satisfying as savory, one nibble at a time.

By Anthea Levi, MS, RD, CDN

Recipes

Caramelized Onion & Chicken Sausage Egg Bites With Sweet Potato ‘Crust’

They’re a great pick for savory breakfast lovers—particularly those who are looking for protein!

By Anthea Levi, MS, RD, CDN

Recipes

Ultra-Herby Feta Egg Bites

Filled with flavor—and packed with health benefits to boot.

By Anthea Levi, MS, RD, CDN

Recipes

Shiitake-Kimchi Egg Bites

Who knew mushrooms and fermented veggies went so well with eggs?!

By Anthea Levi, MS, RD, CDN

Recipes

Caprese Egg Bites

The traditional Italian dish but in on-the-go form—and with added protein to boot.

By Anthea Levi, MS, RD, CDN

Nutrition

Is Low-Fat Dairy Still Healthier Than the Whole-Milk Stuff?

Asking for a friend—and for our non-negotiable morning Greek yogurt bowl.

By Mercey Livingston

Nutrition

7 Little Nutrition Facts That Completely Changed the Way RDs Think About Food

Myths and misconceptions abound in this space, so here’s some legit info to help ground you.

By Caroline Tien

Food

The Best Kitchen Composters for Your Countertop, Freezer, and Beyond

Feel even better about tossing your food scraps.

By Sara Coughlin

Nutrition

The Best Protein Powders Blend Easily and Taste Fantastic

Dietitian-approved options that’ll give your smoothies, shakes, and baked goods a boost.

By Sara Coughlin

Nutrition

Are Prunes Really the Natural Constipation Remedy They’re Cracked Up to Be?

Plus how many a day is *too* many for your gut to handle.

By Caroline Tien

Nutrition

The Best Whey Protein Powders Are Milkshake Levels of Tasty

A nutrient boost without a ton of hassle.

By Sara Coughlin

Food

Dark Chocolate Can Actually Help You Hit Your Fiber Goal, According to Dietitians

And we’ve got a great way for you to work it into breakfast, too.

By Audrey Bruno

Food

You Really Should Be Washing Your Watermelon, According to a Food Safety Expert

This crucial step before slicing could stand between you and a nasty bout of food poisoning.

By Caroline Tien

Type 2 Diabetes

5 Diabetes-Friendly Breakfasts That Will Keep You Satisfied Until Lunch

Skip the blood sugar spikes with these recipes created by a registered dietitian.

5 slides

By Sarah Garone and Dana Leigh Smith

Recipes

Matcha Chia Pudding Parfaits

Grassy and fruity flavors collide in this fiber-rich, make-ahead breakfast dish.

By Edwina Clark, MS, RD, CSSD

Recipes

Blueberry Oatmeal Muffins

Bake a batch for portable weekday breakfasts.

Recipes

Stovetop Green Shakshuka

Fast and filling—no ovenproof skillet required.

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Food

Is the Dark ‘Vein’ in Shrimp Actually Poop? If So, Is It Unsafe to Eat—or Just Gross?

Does Freezing Meat ‘Reset’ the Expiration Date?